GP & J Baker Virtual Color Books – A New Designer Sales Tool from Kravet
Pick a color, any color (or a season) and Kravet offers a set of GP & J Baker virtual color books to help designers. (No, not a colorING book – a Color Book!)
Our goal is not to make light of the changes to our personal and professional lives that have been forced upon us by circumstance in the past year or so. Rather, we find it encouraging that so many of us, from single-owner design businesses to the largest manufacturers and suppliers have become so innovative in response.
It comes as no surprise that one of the largest, Kravet, continues to find ways to make life easier for those of us who may not be able to do business face-to-face. And, as the recognized leader in the industry, we have come to expect nothing less from them.
“How does this work?” you ask. Unlike the well-known Sample Books from Kravet, their new virtual color books present color-based images of curated fabrics and wallpapers. The real innovation here though is that, while the color books present swatch images, they also offer images of the fabrics and wallpapers in use. So, instead of forcing you to use only your imagination to visualize a presentation, the color books get you started with an image of covered furnishings and walls.
Kickstart Creativity with Virtual Color Books from Kravet
For designers and furnishing retailers who’re restricted from visiting a showroom, being able to download any of nearly 20 of these color books is a great way to help get your creative juices flowing. Being able to share them with clients and prospects virtually only adds to their appeal and practical application.
What a wonderful tool you're being given to renovate a client’s space and help you close a deal – virtually!
For example, this image from the GP & J Baker Teal color book shows creative yet practical uses for a stunning wall covering and one of their fabrics with an eye-catching print.
Not really feeling it with teal? Maybe 14 virtual pages of Red Plum fabrics and wallpapers will do the trick and inspire your imagination with different looks and feels for that special space in your client’s home.
Then again, we did promise you a glimpse of the fabrics and wallcoverings that are most appropriate for seasons. The Mulberry Home color book from Kravet is focused on the Autumn collection of fabrics and wallcoverings available in stock right now. This is just a sample of the 11-page virtual color book you can download.
Due to the limits of space and time for a blog post, we’re unable to show every page of every virtual color Kravet has made available. But, we do want to share the assortment of colors and themes they’ve put together.
With so many palettes available (and don’t forget Teal!), it would be difficult to not use these downloadable virtual color books in your design or sales process.
And please keep in mind that these color books are not designed to merely show what you might do for your clients. The fabrics and wallcoverings shown are in stock and available for your projects right now!
Get in touch with TD Fall today to learn more about how you can use these innovative virtual color books from Kravet to help you create appealing presentations for your clients – and close more sales.