New from Kravet – Don’t Forget the Furnishings Hardware!

A recent Google search for “luxury furnishings” was both eye-opening and disappointing. We were stunned to discover that the largest search engine in the world is unable to distinguish between the category of furnishings versus furniture. Of the 12 links that came up on page one of the search results, only one mentioned furnishings along with furniture. (The half-dozen question/answer boxes were also about furniture.) And none of them mentioned furnishings hardware.

Many would say we’re being pedantic and complaining about semantics, but this is not true. It’s not the least bit trivial to hope that every search engine you might use would offer a much better selection to a search query for furnishings. From our perspective, and yours, the furnishings industry provides far more to the consumer than furniture. And, as an industry, the narrowly focused search results, in this case, may be our fault.

Most consumers have no idea that the luxury furnishings industry offers a wide variety of products under that umbrella. While high-quality furniture may take up much of the space under that shelter, we all know there is much more. From handwoven rugs to a stunning array of wallcoverings. From fabrics, lighting, tile, and flooring to something as “trivial” as the hardware on cabinets, dressers, and armoires to name a few, investing in luxury furnishings means far more than merely “buying a new couch”!

Hardware That Looks Like Jewelry for Your Furniture

In a recent blog post from the luxury furnishings giant Kravet, we are introduced to Lee Addison Lesley and Katherine Weeks Mulford. In the ten years since founding their jewelry business, Addison Weeks, “the duo saw a need for versatile, high-quality fashion jewelry and eventually, furniture hardware.”

Addison Weeks Hardware offers a stunning lineup that could easily be seen as “jewelry for your furniture”, to quote the article.

Needless to say, the whole concept is exciting now that Kravet has partnered with the company.

“Our jewelry customers love to decorate their homes. They are always looking to perfect the finer details, so we were not surprised when we were asked to design hardware. Customers around the country loved our fresh take on this product category and the quality that we carry on from our jewelry making.

We continue to be inspired to see how our customers use our hardware in their various projects. We allow them to customize the products by offering multiple finishes and gemstone combinations.” (emphasis added)

Furnishing Knobs and Handles That Speak to You

While knobs and handles are often overlooked by consumers, and not a few designers and retailers, doing so can lead to disappointment with their choices in the long run. This can happen with any furnishing item where a small mistake or oversight can, when seen every day by the client, lead to lasting irritation.

This is not the case when Addison Weeks Hardware adorns a traditionally minor or “unimportant” piece.

Rather, the stunning hardware they create often makes a statement of its own, enhancing cabinets, drawers, and so much more.

“We grew up in Richmond, VA and Charlotte NC – so we have always been inspired by southern life which focuses on taking pride in your home and making your home beautiful for your family and friends to live and entertain in. We are always listening to our customers and what they want – while we have a bit of southern flair in our designs we have pieces that cater to transitional, traditional mid-century, and others.

“We are absolutely thrilled at this opportunity to partner with Kravet. For us, Kravet stands for innovation, high-design, quality, and craftsmanship and those values are at the core of our business too.”

To learn more about the beautiful Addison Weeks Furnishings Hardware line from Kravet, get in touch with us today.

Mature, Objective Design-Centric Business Advice from Ted Fall

Doing business in the real world, especially the highly competitive world of interior design requires a mature, objective approach. There is no place for emotional, irrational thinking. This is exactly the type of design-centric business advice Ted has to offer designers and home furnishing sellers. (No salt here!)

Beyond this, Ted has the experience and knowledge to help you establish and reach realistic 2021 business goals. Get in touch with TD Fall today.